The People Behind SC Forge

Operators, founders, researchers, investors, educators, and advisors.

Operators, founders, researchers, investors, educators, and advisors united by a single mission: helping companies commercialize technology, secure capital, scale operations, and create measurable economic impact.

Leadership

Operators leading the execution platform.

Chris Petrella

Founder & CEO

Chris Petrella is a nationally recognized commercialization strategist focused on venture execution, non-dilutive capital formation, and economic development. His work has helped founders, researchers, and technology companies secure millions of dollars in capital, commercialize innovation, and build scalable enterprises.

Chris founded SC Forge to address a critical gap in the innovation ecosystem: the lack of structured venture execution infrastructure capable of transforming innovation into measurable economic outcomes.

Commercialization Capital Formation Venture Execution Economic Development

Tabytha Studebaker, MBA

Director of Founder Success & Regional Operations - Greenville

Tabytha Studebaker serves as Director of Founder Success & Regional Operations for SC Forge, where she leads founder engagement, venture support, cohort operations, and regional ecosystem development initiatives.

Working directly with founders, Tabby helps entrepreneurs navigate commercialization challenges, strengthen growth strategies, improve capital readiness, connect with resources, and maintain accountability throughout the venture execution process.

Founder Development Commercialization Support Capital Readiness Growth Strategy

Chelsea De Luna

Director of Marketing & Communications

Chelsea De Luna serves as Director of Marketing & Communications for SC Forge, where she leads brand strategy, founder storytelling, public engagement, and organizational communications. Her background includes marketing leadership, strategic communications, digital engagement, and brand development.

At SC Forge, Chelsea is responsible for amplifying the organization's voice while helping founders communicate effectively with customers, investors, policymakers, and community stakeholders.

Marketing Strategy Brand Development Strategic Communications Founder Storytelling

Advisory Network

Practitioners advising execution.

Dr. Bradley Edwards, Ph.D.

Strategic Advisor, Deep Technology & Research Commercialization

Dr. Bradley Edwards is a physicist, inventor, entrepreneur, and technology commercialization leader with decades of experience advancing breakthrough innovations from concept to practical application. His work spans advanced materials, aerospace systems, energy technologies, carbon nanotubes, oceanographic systems, and space exploration.

As a Strategic Advisor to SC Forge, Dr. Edwards provides guidance on research commercialization, deep technology ventures, advanced materials, scientific innovation, and the transition of breakthrough discoveries from laboratory research to commercial markets.

Deep TechnologyResearch CommercializationAdvanced MaterialsScientific Innovation

Brent Hoover, MBA

Strategic Advisor, Entrepreneurship & Business Growth

Brent Hoover is an entrepreneur, educator, business consultant, and creative strategist with extensive experience helping founders transform ideas into sustainable businesses. His background spans entrepreneurship, higher education, strategic planning, business analytics, and founder development.

As a Strategic Advisor to SC Forge, Brent provides guidance on entrepreneurship, business strategy, founder development, market positioning, and growth planning.

EntrepreneurshipSmall Business GrowthStrategic PlanningFounder Development

Paul Featheringill, MPA

Strategic Advisor, Economic Development & Capital Access

Paul Featheringill is an economic development professional and small business advocate with more than two decades of experience supporting entrepreneurs, lenders, local governments, and economic development organizations throughout the Southeast.

As a Strategic Advisor to SC Forge, Paul provides guidance on capital access, entrepreneurial ecosystem development, business lending, strategic partnerships, and public-private collaboration.

Economic DevelopmentCapital AccessBusiness LendingPublic-Private Partnerships

Jonathan Harlem

Strategic Advisor, Venture Growth & Product Strategy

Jonathan Harlem is a startup operator, venture investor, and product strategist with experience building and scaling technology companies from concept to commercialization. He has worked across venture-backed startups, product development, operations, and investment strategy.

As a Strategic Advisor to SC Forge, Jonathan provides guidance on venture growth, product-market fit, startup operations, investor readiness, and scaling technology companies.

Venture GrowthProduct StrategyStartup OperationsInvestor Readiness

Henry "Hal" Johnson III, SIOR

Strategic Advisor, Industrial Growth & Economic Development

Henry "Hal" Johnson III is one of the Southeast's leading experts in economic development, industrial site selection, corporate expansion, and incentive strategy. His work has supported major manufacturers, logistics providers, and industrial users across the United States.

As a Strategic Advisor to SC Forge, Hal provides guidance on industrial growth, manufacturing expansion, site selection, economic development strategy, infrastructure planning, and incentive optimization.

Industrial GrowthSite SelectionEconomic DevelopmentManufacturing Expansion

Jackie Trail Kohlhepp, SHRM-SCP, LISW-AP

Strategic Advisor, Workforce Development & Talent Strategy

Jackie Trail Kohlhepp is an entrepreneur, workforce strategist, and talent development leader dedicated to helping organizations build stronger teams, develop future leaders, and create pathways to opportunity.

As a Strategic Advisor to SC Forge, Jackie provides guidance on workforce development, talent acquisition, leadership development, organizational culture, and human capital strategy.

Workforce DevelopmentTalent StrategyLeadership DevelopmentOrganizational Culture

Doug Lineberry, J.D.

Strategic Advisor, Intellectual Property & Innovation Protection

Doug Lineberry is an intellectual property attorney and Shareholder at Maynard Nexsen with extensive experience helping innovators, entrepreneurs, and technology companies protect and commercialize intellectual property.

As a Strategic Advisor to SC Forge, Doug provides guidance on patents, trademarks, licensing, intellectual property strategy, innovation protection, and technology commercialization.

Patent StrategyIntellectual PropertyTechnology CommercializationLicensing

Noah Longest, M.E.M.

Strategic Advisor, Government & Community Partnerships

Noah Longest is a public affairs and government relations professional with extensive experience supporting federal, state, and local stakeholders through grant strategy, community engagement, and partnership development.

As a Strategic Advisor to SC Forge, Noah provides guidance on government engagement, public-private partnerships, federal grant strategy, stakeholder relations, and community development initiatives.

Participation is in a personal capacity and does not imply endorsement by the U.S. House of Representatives or any government entity.

Government RelationsFederal GrantsCommunity PartnershipsPublic Affairs

Tawruss Sellars, MBA

Strategic Advisor, Capital Strategy & Impact Investment

Tawruss Sellars is a finance and investment professional with experience spanning investment banking, management consulting, economic development finance, alternative investments, and impact investing.

As a Strategic Advisor to SC Forge, Tawruss provides guidance on capital formation, investment strategy, impact investing, organizational growth, and the deployment of capital to generate both financial returns and measurable community impact.

Capital FormationImpact InvestingEconomic Development FinanceVenture Strategy

Our collective mission.

SC Forge combines operators, founders, researchers, investors, educators, and economic development leaders into a single execution-focused network dedicated to building companies, reducing risk, creating capital, and generating measurable economic impact.

We believe commercialization is a discipline, capital formation is a process, and execution is the bridge between innovation and impact.